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SEO Glossary

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Search Engine Optimization Software Syst Definition: Search engine optimization software systems enable marketers to generate site data and automatically customize submission schedules. However, automated submissions should generally be avoided in favor of submissions catered to each search engine's rules.

Search Engine Optimization Strategy Definition: Search engine optimization strategy refers to the specific optimization plan an SEO company employs for the site promotion of an individual client.

Search Engine Placement Definition: Search engine placement represents the tactics used by Site Optimization firms to improve their clients' Rank. The term search engine placement is sometimes used to mean the Position of a website on a Results Page.

Search Engine Placement Services Definition: Also known as Internet promotion, optimization services or site optimization, search engine placement services are all of the methods a Search Engine Optimization Company uses to improve a site's Position and Page Rank and increase its Click Through Rate and Conversion Rate.

Search Engine Positioning Definition: The term search engine positioning can be used in two different ways. The first is to describe the ordering process of indexed websites being ranked by a search engine Algorithm in response to a Query. The second refers to the use of Search Engine Optimization to achieve a higher search engine Position.

Search Engine Promotion Definition: Also known as Internet promotion, website marketing or website promotion, Internet promotion refers to all methods employed by a company or individual to promote a website and increase its Position and PageRank.

Search Engine Ranking Report Definition: A search engine ranking report is a monthly, weekly or daily report of the Position of a company's website Listing in relation to their top Keywords. Position Reporting enables companies to monitor the success of an SEO strategy or Cost-Per-Click advertising campaign.

Search Engine Registration Definition: Also known as search engine submission or web submission, search engine registration is the submission of a URL to a Directory or Search Engine for inclusion in its Index. Registration is usually free but can also require payment. Search engine registration is a basic but less important part of Search Engine Optimization.

Search Engine Results Page - SERPs Definition: Also known as a results page, the search engine results page is the collection of ranked Listings displayed in response to a search engine query.

Search Engine Submission Definition: Also known as search engine registration or web submission, search engine submission is the submission of a URL to a Directory or Search Engine for inclusion in its Index. Registration is usually free but can also require payment. Search engine submission is a basic but less important part of Search Engine Optimization.